project

Tread by Everlane



ABOUT

In April 2019, Everlane decided to create a new kind of sneaker brand that make the world’s lowest-impact sneakers, Tread by Everlane. Upon their first release, 500+ seeding boxes were sent to influcencers, ambassadors, and friends of the brand.

Within these boxes you’ll find not only the world’s lowest-impact sneakers, but also biodgradable foam and recycled cardboard thats printed with eco-friendly ink. All made with our environment in mind.




year

2019


Discipline

Packaging


created with

Everlane Creative Team
Tread Crew


TEAM

Alexandra Spunt
Ben Vrazo
Felix Roos
Jordan Vouga
Mark John Mangayayam
Francis McInnis
Alex Applegate
César Martínez













PACKAGING DETAIL (OUTSIDE)






PACKAGING DETAIL / foam (INSIDE)





PACKAGING DETAIL (inside)
PACKAGING DETAIL (TYPOGRAPHY)






PACKAGING DETAIL (INSIDE)






PACKAGING DETAIL / foam (inside)
© 2016—2020. All Rights Reserved.
resume available upon request.