ReNew Seeding Packaging
IN 2018, EVERLANE MADE A COMMITMENT: NO NEW PLASTIC IN OUR ENTIRE SUPPLY CHAIN BY 2021. THE FIRST STEP: THE RENEW COLLECTION.
THIS PACKAGE WAS CREATED TO SEND EVERLANE'S RENEW PRODUCTS TO INFLUENCERS, PRESS, AND FRIENDS OF THE BRAND DURING THE CAMPAIGN. EACH PIECE OF THIS PACKAGE WAS MADE WITH RECYCLED MATERIAL.
IN 2018, EVERLANE MADE A COMMITMENT: NO NEW PLASTIC IN OUR ENTIRE SUPPLY CHAIN BY 2021. THE FIRST STEP: THE RENEW COLLECTION.
THIS PACKAGE WAS CREATED TO SEND EVERLANE'S RENEW PRODUCTS TO INFLUENCERS, PRESS, AND FRIENDS OF THE BRAND DURING THE CAMPAIGN. EACH PIECE OF THIS PACKAGE WAS MADE WITH RECYCLED MATERIAL.
TEAM
EVERLANE CREATIVE TEAM
EVERLANE.COM
CREATIVE DIRECTION:
ALEXANDRA SPUNT
DESIGN DIRECTION:
CARLA POIRIER
DESIGN:
MARK JOHN MANGAYAYAM
COPYWRITING:
ALEX APPLEGATE
EVERLANE CREATIVE TEAM
EVERLANE.COM
CREATIVE DIRECTION:
ALEXANDRA SPUNT
DESIGN DIRECTION:
CARLA POIRIER
DESIGN:
MARK JOHN MANGAYAYAM
COPYWRITING:
ALEX APPLEGATE
year
2018
dicipline
packaging
2018
dicipline
packaging
Package (Front)
Package (Opening Experience)
Package (Detail)
Package was created in (2) different sizes.
Package (Detail)